University Laboratory School
Marketing & Campaign group
The students in this group started off prototyping new ideas for different catchment systems. Through rapid prototyping and design thinking, they identified that a new catchment was unnecessary, but an apparel line could help build awareness. They created a shirt with a logo representing the wind cleaning the Ala Wai in a circle of life and the saying Maʻemaʻe O Ala Wai (Clean the Ala Wai). They will use this logo to brand the effort to clean the Ala Wai, creating a tiered gifting system to motivate people to get involved. Rewards will include t-shirts, stickers, and water bottles.
In order to spread awareness about the Ala Wai, students created an Instagram account, a Facebook account, and a website. They created the Clean the Ala Wai campaign for people to pledge not to use products with harmful chemicals that run off into the storm drains and lead into the Ala Wai. The students use data collected from other groups to help promote the campaign. In the future, this group will participate in various public events where they will challenge the community to be more informed about the issues of the Ala Wai water. If everyone contributes in cleaning the Ala Wai, it is possible to help change the problem one step at a time.
The Application Group is working to bring all of the Maʻemaʻe O Ala Wai projects together into one app. The app will provide local water quality data captured by elementary students to create awareness, upload capability for schools to include their local storm drain data, live water level data, links to social media campaigns and chances for people to buy project merchandise. They hope this app will engage people in working together to solve a huge problem facing their community.
Using Google Earth, students created a data map to spread awareness and create accountability for individual impacts on the Ala Wai. They will work with students at elementary schools in the Ala Wai watershed to collect turbidity, temperature, pH, and oxygen data from storm drains near the school. This map is designed for the general public, it is easy to use and comprehend. They hope that having a public map and working with students in the Ala Wai Canal Watershed will bring awareness to the public and create more accountability for keeping their precious water clean.
Students created a sensor to measure turbidity, pH levels, oxygen level, and temperature of water collected from Oʻahu’s storm drains. The sensor is small enough to carry and easy enough for elementary kids to use. The data from the sensor show the difference in water quality from different storm drains, to show the community how different neighborhoods have different water quality measurements. This gives data to show how each neighborhood is “responsible” for the Ala Wai. The students also created water level sensors. They use these to monitor water levels throughout the watershed to identify where water levels are increasing as streams run mauka to makai.